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How I Built This: Guy Raz & Sadie Lincoln

Tue, November 17 from 10:00 am - 10:45 am PST
Livestream at PDXBookFest.org
#PDXBookFest

Free

Guy Raz, host of the podcast and author of the new book How I Built This, in conversation with Sadie Lincoln, co-founder and CEO of barre3, a fitness company focused on teaching people to be balanced in body and empowered from within. Starting in 2008 with the flagship studio in Portland, Oregon, barre3 has blossomed into a full-blown movement made up of millions of people focused on body positivity, being empowered, and redefining what success in fitness means.

About How I Built This:

Based on the highly acclaimed NPR podcast, How I Built This with Guy Raz, this book offers priceless insights and inspiration from the world’s top entrepreneurs on how to start, launch, and build a successful venture.

Great ideas often come from a simple spark: A soccer player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy’s Pita Chips).

Award-winning journalist and NPR host Guy Raz has interviewed more than 200 highly successful entrepreneurs to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality.


PURCHASE HOW I BUILT THIS

All books purchased through festival events, FROM Annie Bloom’s BooksBroadway BooksGreen Bean Books, or Powell’s Books, support the authors and publishers who share their work at the festival and the booksellers who have worked hard to keep their businesses open during these difficult times. Please buy early and often and know that by purchasing books you are supporting the sustainability of the festival.

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How I Built This: Guy Raz & Sadie Lincoln

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Guy Raz

Guy Raz is the creator and host of the popular podcasts How I Built ThisWisdom from the Top and The Rewind on Spotify. He’s also the co-creator of the acclaimed podcasts TED Radio Hour and the children’s program Wow in the World. He’s received the Edward R. Murrow Award, the Daniel Schorr Journalism Prize, the National Headliner Award, and the NABJ Award, among many others and was a Nieman journalism fellow at Harvard. He lives in the Bay Area.

Purchase How I BuilT This from Broadway Books, one of our Portland-based, independent bookstore partners HERE.

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Sadie Lincoln

Sadie Lincoln is the co-founder and CEO of barre3, a fitness company focused on teaching people to be balanced in body and empowered from within. Starting in 2008 with the flagship studio in Portland, Oregon, barre3 has grown to include more than 140 franchise studios powered by female entrepreneurs, plus an online-workout streaming-subscriber base in 98+ countries. What started as a workout has blossomed into a full-blown movement made up of millions of people focused on body positivity, being empowered, and redefining what success in fitness means. Sadie is on Inc.'s Female Founders 100 list, has been featured on NPR's How I Built This, and speaks regularly on the topics of mindful leadership, the power of body wisdom, and the movement to redefine what success in fitness means. Beyond running her company and being a global spokesperson, Sadie still enjoys teaching barre3 classes to many of her founding clients in her hometown of Portland, Oregon.
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